Brand DNA & Onboarding3 min read

Help Center: Dual-Path Brand Onboarding & Precision Cutout Vault

Welcome to the Swayd Brand Onboarding Engine. This guide explains how to connect your brand via website URL or social media handle, how our AI extracts your Brand DNA, and how to upload transparent product cutouts.

1. How It Works (Step-by-Step)

Step 1: Provide Your Brand Source

From your Swayd Dashboard, navigate to Onboarding & Brand Vault:

Website Ingestion: Enter your brand's public website URL (e.g., https://muntahasidr.com). Our engine autonomously extracts your homepage, collections/product catalog, and about pages.

Social Handle Ingestion: Alternatively, choose Social Handle, select your platform (Instagram, TikTok, LinkedIn, or X), and enter your public profile handle (e.g., @muntahasidr).

Step 2: Autonomous Brand DNA Extraction

Once submitted, our multi-stage pipeline analyzes your content:

Core Offer & Mechanism: Extracts exactly what you sell or teach without generic marketing fluff.

5 Grounded Pain Points: Identifies the precise frustrations and anxieties your product resolves.

Editorial Color Palette: Automatically maps your brand's light background, dark surface, ink colors, and signature accent into hex swatches.

Typography Triad: Pairs your Headline, Body, Handwritten Annotation, and Spaced Brand Monogram fonts.

Step 3: Verified Authentic Reddit Communities

Our 2-stage community auditor identifies subreddits where real target buyers discuss the problems your brand solves.

Only communities with a Buyer Relevance Score ≥ 75% are admitted into your vault.

Every community is annotated with specific proof threads and targeted mining queries for future content carousels.

Step 4: Hero Product & Monogram Cutout Vault

Upload high-resolution photography of your hero products and brand monograms:

Swayd Precision Cutout Engine: Instantly strips backgrounds into transparent PNGs with edge refinement.

High-Performance Permanent Storage: Every asset is stored permanently on Swayd CDN, ready for slide generation.

2. Frequently Asked Questions (FAQ)

Q1: What website pages does Swayd scan during onboarding?

Swayd scans your primary homepage, your /collections or /products or /pricing catalog, and your /about or /our-story brand narrative to ensure both product mechanism and brand tone are captured accurately.

Q2: Why did some subreddits get excluded from my verified list?

Swayd enforces a strict buyer_relevance_score >= 75% filter. Generic meme boards, general gaming communities, and casual single-word match subreddits are automatically rejected to ensure your carousels are built on authentic buyer intent.

Q3: What image formats are supported for the Cutout Vault?

You can upload PNG, JPG, or WEBP image files, or provide a direct public image URL. Swayd Precision Cutout processes the image at up to 2048x2048 resolution and converts it into a clean, transparent PNG.

Q4: Can I update my brand colors or typography after onboarding?

Yes. All extracted Brand DNA tokens are stored in your brand_profiles record and can be referenced or updated anytime from your Brand Vault settings.

Q5: How are my transparent cutouts used in carousel slides?

During slide generation, your Hero Product transparent cutout and your Brand Monogram are passed directly into Swayd's spatial bounding-box engine, ensuring 100% visual fidelity across all slides.

Have additional questions?

Reach out to our creative support team at support@tryswayd.com.

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